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Content & Design

As with our disciplines, our approach is informed by what a client wants to achieve, who the content is aimed at, and how that content ought to be positioned in the market amongst a sea of competitors and a challenge to attract and connect.

We offer full support in design, copywriting, photography and videography; our content services include:

  • Logo and identity development.
  • Visual language for brand style guides.
  • Tone of voice for brand style guides.
  • Infographics.
  • Iconography.
  • Signage and wayfinding design.
  • Repro and finished art.
  • Print management.
  • Stationery design (including business cards, e-signatures and letterheads).
  • Designed assets for digital marketing (including banner ad design, Google Ads artwork, social media profile banners and advertising artwork).
  • Flyer and brochure design.
  • Poster design.
  • Billboard or advert design.
  • PowerPoint presentation design.
  • Business-to-business (b2b) copywriting.
  • Business-to-consumer (b2c) copywriting.
  • Website copywriting.
  • SEO copywriting.
  • Newsletter copywriting.
  • Photography (including photojournalism, real estate, portraiture, advertising, sports, fashion and events).
  • Videography.

Industry Specialisation

During Transform’s 13-year existence, we’ve worked in a broad variety of b2b and b2c industries, often with market leaders in their industries or categories, and right across different sizes and shapes of organisations and companies. Key industries and clients that we’ve represented include:

B2C

Toursim and Hospitality

Taj Hotels; Design Hotel’s Gorgeous George; Lufthansa InTouch; More Family Collection (family-owned group of super-luxury lodges, hotels and residences in Southern Africa); and the Zanzibar Ministry of Tourism and Heritage.

Real Estate

Habitat for Humanity International; PennyRoyal Ltd (Gibraltar-based property developer; developer of Blue Amber mega-luxury resort in Zanzibar); Old Mutual Properties; Pareto Ltd.; Liberty Two Degrees; Standard Bank Properties; and DHL Stadium, Cape Town.

Retail

Paul Smith (British luxury fashion label); Big Blue (leading fashionwear retail chain in South Africa); and Ackermans (budget fashion and homeware retail chain in Africa).

Fast-Moving Consumer Goods

Diageo (Ciroc vodka, Tanqueray No Ten, Don Julio Reposado, Lagavulin, Talisker, Glenkenchie, Oban and Singleton); Distell (Mainstay54, Bain’s Cape Mountain Whisky); and Devil’s Peak Brewing Company.

Sport, Health and Nutrition

IAAF Gold-Label-Status Sanlam Cape Town Marathon (currently an Abbotts World Marathon Major Candidate); ABSA Cape Epic; ; Ossur (global leader in non-invasive orthopaedics); Nikel Cosmetics; Cricket South Africa; FNB Varsity Cup (rugby); and Vital Health Foods.

Technology

TECNO Mobile (Africa’s largest-selling smartphone brand by Transsion Holdings, China); iTel Mobile; bidorbuy (Africa’s original online marketplace); and Pargo (click-and-collect last-mile delivery specialists).

B2B

Supply chain and logistics

Bidvest International Logistics; Pargo; and the Chartered Institute of Procurement and Supply (CIPS).

Technology

Lufthansa InTouch; Times 3 Technologies (T3T) (Sage software’s largest African reseller); and New Leaf Technologies (learning and development eLearning solutions).

Automotive Aftermarket

Motus Aftermarket Parts (formerly Midas Group).

ISO Standardisation

WWISE (business standardisation specialist).

Media

Luma Animation; AIR Films; Engage (design and digital marketing agency); Fountainhead Design (packaging design agency); Just Design (branding agency specialising in packaging design); Haveyouheard (word-of-mouth marketing agency); and The Hardy Boys Advertising.

Medical

Ossur

Why engage Transform?

Take advantage of our 30-years-plus experience, our hands-on approach, attention to detail, industry experience and a service that is affordable and provides bang-for-your-buck, by getting in touch today.

DESIGN CASE STUDY

Maerua Mall is the second-largest regional shopping centre in Windhoek, the capital city of Namibia. In 2017, in the face of rising competition, declining footcounts and an overall economic slowdown, it undertook a brand-repositioning campaign.

SOME OF OUR DESIGN CLIENTS